
This week, I am excited to delve into a topic that demonstrates the powerful role of social innovation in reshaping the hospitality industry. During my Employer of Choice tour with Destination NSW, I had the incredible opportunity to meet and work with the team from Hotel Etico. Learning about their journey and mission was truly inspiring, and I am thrilled to bring their CEO, Andrea Comastri, onto the show. It is a story you don't want to miss.
Andrea and I discuss how Hotel Etico not only supports the community by employing people with disabilities but also sets a new standard for what a successful business can look like. This episode is packed with insights on leveraging inclusivity for competitive advantage, enhancing brand reputation, and ultimately, achieving sustainable growth.
SHOW LINKS:
Hotel Etico: hotelΓ©tico.com.au
Time Shifter App: timeshifter.com
#SocialInnovation #HospitalityLeadership #EmpoweringChange
π In this episode, we discuss:
00:00 - Welcome and Introduction
01:19 - Meeting Andrea Comastri
01:53 - The Mission of Hotel Etico
03:39 - Business Model and Social Impact
09:03 - Creating Social Value in Hospitality
15:33 - Marketing a Social Enterprise
21:42 - Scaling Challenges and Opportunities
30:32 - Leadership and Culture in Social Enterprise
36:06 - Key Tips for Accommodation Providers
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